On the day that the BBC announced record viewing figures for the new look, new slot Country File programme, one of their new team of young presenters, Matt Baker helped launch the Mark Davies Injured Riders Fund 21st Anniversary Poundcatcher campaign at The Land Rover Burghley Horse Trials last Thursday (3 September).

Matt was joined by the Charity’s Patron, Zara Phillips and representatives from various companies and organisations who have pledged their support, including Your Horse Magazine and Your Horse Live.

As well as hosting the launch, The Land Rover Burghley Horse Trials also raised over £1600 from collection boxes at the event and will also be making additional contributions from course walks and their sponsored ride.

Commented Rosemary Lang, Co-ordinator for The Mark Davies Injured Riders Fund:
“Poundcatcher has generated a lot of interest and goodwill.  We had one of our busiest Burghley’s on the stand with takings from our trading on the stand very healthy and many visitors saying they would be going to Your Horse Live and supporting us there as well.  Matt Baker was under much demand for autographs and Sky Sports Presenter, Alex Quinn will also be helping to spread the word at The Horse of the Year Show next month.

There is a whole generation of younger riders who are unaware that The Mark Davies Injured Riders Fund exists.  That’s why we are hoping to get riding clubs, riding schools and pony clubs to come on board over the next 12 months with their own fundraising efforts and contributions to Poundcatcher,” ends Lang.

In the meantime, on-line donations can be taken now by clicking here.